What Does a CFO Actually Do? (And When You Need One)

Ask 10 founders what a CFO does, and you’ll get 10 different answers. “They handle money stuff” is about as specific as it gets. But if you’re wondering whether you need one, you probably need to understand what you’re actually paying for. CFO 101: Beyond “Handling the Books” A CFO (Chief Financial Officer) is your […]

Fractional CFO vs Full-Time CFO: Which Is Right for Your Business?

Your startup hit $2M in revenue, and Excel isn’t cutting it anymore. You need serious financial leadership, but do you really need a $250K+ full-time CFO? Probably not. The Real Cost Difference Full-Time CFO: $250K-$450K annually (salary + equity + benefits) Fractional CFO: $60K-$300K annually You’re looking at 50-70% savings with fractional – and often better expertise. When […]

Cash Flow vs Profit: Why Growing Businesses Confuse the Two

Your P&L shows $50K profit last month, but your bank account is empty. Welcome to every growing business owner’s nightmare – the cash flow vs profit confusion that kills more companies than bad products or tough competition. The Simple Truth Most Founders Miss Profit is what’s left after you subtract expenses from revenue on paper. Cash flow is […]